Every year, 300 girls from Miches attend the Soy niña, soy importante (I’m a Girl, I’m Important) camp. The program encourages and teaches them to design a positive life plan, to build confidence and to empower themselves to make age appropriate decisions such as continuing their studies, preventing untimely pregnancies, and avoiding and escaping situations of violence.
I asked Maria Ignacia Arcaya, SVP of Social Impact and Institutional Relations, to be my guest writer for this post. I wanted Maria Ignacia to share with you the amazing work that the team has been doing around COVID19. In the last few weeks we have all in one way or another had to rethink […]
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I am humbled to have been invited to join such a prestigious and forward thinking organization. Excited to be working with such an amazing group of professionals. Thank you! https://kng.ht/2oOBrta
Adsmovil was born out of one of the first attempts Cisneros Interactive took at addressing the growing need to market to Hispanics in the US. Their first mobile campaign ran in 2011 and since then Adsmovil has worked with hundreds of brands to get them closer to this coveted and highly mobile demographic. I invited Andrés […]
The Miss Venezuela 2015 pageant was not only the most watched live show in Latin America, but also served as a successful and strategic campaign to raise awareness on a very important social cause.
As the summer dwindles down and the kids get ready to go back to school, we say good-bye to another wonderful summer and the successful completion of the “Soy Nina, Soy Importante” (SNSI) or “I’m a Girl, I’m Important” summer camp.
During a recent visit to Colombia I was struck not only by the dynamic business environment but by a new and novel initiative; the #SoyCapaz campaign. “I am Capable”.
Como todos los años, el pasado 9 de octubre el certamen de Miss Venezuela sirvió de escenario para la sensibilización ante una causa social.
International Women’s day was established in the nineteenth century as a way of recognizing the role of women during the peak of the global industrialization era. It has also been characterized by a diverse range of ideologies.