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Mobius.Lab Productions – Born to Implement a Disruptive Innovation Strategy

For this post I asked Marcello Coltro, EVP of  Cisneros Media Distribution to share our new vision and thoughts behind the creation of Mobius.Lab, our newest production and distribution venture. I hope you enjoy reading Marcello’s account that follows….. When you are invited to lead a content distribution division in one of the largest Hispanic media […]

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Daring To Be Positive: A Commencement Speech by Gustavo Cisneros

My father, Gustavo, had the honor of delivering the University of Miami School of Administration and Engineering commencement address while also receiving an Honorary Doctorate in Humanities. It was wonderful to see my father’s lifetime achievements recognized through the Honorary Degree and great fun hearing  him address the graduating class.  What follows is his speech – filled […]

Can a Conglomerate Be Nimble?

A few weeks ago I was invited to speak at the Yale School of Management as part of the Becton Distinguished lecture series. It was an honor to share my thoughts with such an impressive group of graduate students as well as with Dean Edward “Ted” Synder  and my host and interviewer Tim Collins. What […]

Facebook Gives Us the Big Thumbs Up for Latin America

At Cisneros Interactive we ended the year on a high note by becoming Facebook’s partners in Latin America and their exclusive reseller in the region representing them in Venezuela, Paraguay, Ecuador and Bolivia. As we start the year, we have hit the ground running. We hired teams in all four countries and are open for […]

International Emmy Awards

I was honored to be the Gala Chair for this year’s 44th International Emmy Awards held in New York City last Monday. What an evening! Never has it been more evident how transformative television is, truly the most powerful source of communication we know. The International Academy of Television Arts & Sciences was founded in […]

A Transformative Moment for Latin American Art History: #MoMACisneros

Today, at MoMA, we announced the donation of 142 works of art from our family’s Latin-American modernist collection along with the creation of a research institute. It was a very special moment for us as a family, and especially for my mother Patricia Phelps de Cisneros, who has created this collection over the course of […]

Hispanic Polling in the Age of Mobile

Adsmovil was born out of one of the first attempts Cisneros Interactive took at addressing the growing need to market to Hispanics in the US. Their first mobile campaign ran in 2011 and since then Adsmovil has worked with hundreds of brands to get them closer to this coveted and highly mobile demographic. I invited Andrés […]

Audio Ad

Five years ago, we created the Cisneros Interactive division. Its mission was to monetize and optimize the digital traffic of Latin America and the Hispanic market of the United States. We started with solutions for mobile phones through Adsmovil and online with RedMas, and this year we venture into the world of digital audio through […]

Go Long Or Go Home, Why I Love Long Distance Sports

I just completed a 20k swim around Key West in the Florida Keys. I was part of a three person relay team  and it took about six and a half hours. My friend Ricky Arriola, a Henry Crown Fellow, invited me to join the race and without any hesitation I said yes and  immediately started training. I […]

Tropicalia: Redefining Luxury Travel. Our Newest Venture in the Dominican Republic

Thirty years ago we set out to find the perfect destination where we could create the next vacation spot for our family. Today marks the end of that search and the beginning of the place that we fondly call Tropicalia. Although I was born in Venezuela, we always vacationed in the Dominican Republic. My parents, […]

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